Children's Exchange of Rochester, MN

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Children's Exchange of Rochester, MN

Logo + brand, website design + development, printed collateral, advertisements and more created for The Children's Exchange of Rochester, MN.

The Children’s Exchange specializes in buying and selling family clothing, toys, furniture and more. It is this shared facet of community which inspired the brand icon, a renewable heart, sewn together by each person who is a part of it. Supported by vibrant colors, the photography and design elements support the brand evoke a youthful, yet professional feeling.